What Weekly ran from 2010 to 2016. The Pronoia Effect is the story of building it, what came next, and what I found on the other side.
Out October 6.
Contributors
fashion
The Littlest Fashion Truck Ever
Taking Fashion on the Road One day while teaching at the Fashion Institute of Technology in New York, adjunct professor…
The Littlest Fashion Truck Ever
Taking Fashion on the Road One day while teaching at the Fashion Institute of Technology in New York, adjunct professor…
nightlife
Brian Baker
Brian Baker creates life-size pieces of art with, as he puts it, "gods and goddesses, angels and demons, spirits and…
Brian Baker
Brian Baker creates life-size pieces of art with, as he puts it, "gods and goddesses, angels and demons, spirits and…
social innovation
Still Occupied
Photo by Larry Cohen This week we catch up with Theresa Keil and Larry Cohen whose lot in life seems…
Still Occupied
Photo by Larry Cohen This week we catch up with Theresa Keil and Larry Cohen whose lot in life seems…
artist profiles
They’re Not Making Art Anymore :: An Interview with Fred Lazarus IV
After steering the Maryland Institute College of Art (MICA) for more than three decades, on a long-term course of expansion…
They’re Not Making Art Anymore :: An Interview with Fred Lazarus IV
After steering the Maryland Institute College of Art (MICA) for more than three decades, on a long-term course of expansion…
sustainability
Farmageddon
On Halloween nothing’s more frightening than a bobble headed Mr. Boh hanging out with the Gorton’s fisherman guy. Over the…
Farmageddon
On Halloween nothing’s more frightening than a bobble headed Mr. Boh hanging out with the Gorton’s fisherman guy. Over the…
technology
Inside The Electric Pharaoh
Part of the BROS experience is the journey from “how are we going to do that?” to “how did we…
Inside The Electric Pharaoh
Part of the BROS experience is the journey from “how are we going to do that?” to “how did we…
© 2026 What Weekly, a What Works Studio publication
