What Weekly ran from 2010 to 2016, documenting Baltimore’s creative culture and helping spark Light City. The Pronoia Effect tells the story of the magazine, the festival that grew from it, and what happened when we lost it all.
Contributors
fashion
Charm City Makeup
Hidden behind the scenes in both print and on the runway is someone whose work is often the most visible…
Charm City Makeup
Hidden behind the scenes in both print and on the runway is someone whose work is often the most visible…
nightlife
Emily Wells at Cyclops Books
Emily just moved to New York from LA where people warned her about the cold. She was undaunted. Head wrapped…
Emily Wells at Cyclops Books
Emily just moved to New York from LA where people warned her about the cold. She was undaunted. Head wrapped…
social innovation
PNC Transformative Art
PNC Bank has made a major commitment to Baltimore, and their name as well as proof of their financial investments…
PNC Transformative Art
PNC Bank has made a major commitment to Baltimore, and their name as well as proof of their financial investments…
artist profiles
Robert Marbury
“Where I can produce ridiculous things, I will.” Stuffed animals, coffee cups, and merit badges aren’t usually thought of as…
Robert Marbury
“Where I can produce ridiculous things, I will.” Stuffed animals, coffee cups, and merit badges aren’t usually thought of as…
sustainability
Welcome to the Free Farm
All photos by David London Nestled just blocks from The Avenue in Hanpden is a leafy utopia known as the…
Welcome to the Free Farm
All photos by David London Nestled just blocks from The Avenue in Hanpden is a leafy utopia known as the…
technology
The God Particle
Dr. Nodnol checking back in for duty on the day of the announcement of a great scientific breakthrough! Certainly it…
The God Particle
Dr. Nodnol checking back in for duty on the day of the announcement of a great scientific breakthrough! Certainly it…
© 2026 What Weekly, a What Works Studio publication
